A FICCI, enquanto Secretaria Oficial da Aliança Empresarial Feminina BRICS, successfully hosted a Masterclass on ‘Instagram Visibility: Building a Powerful Presence’ led by Dr. Falguni Vasavada, Academic Head, School of Applied Creativity, MICA.

The session equipped women entrepreneurs with practical strategies to increase visibility, strengthen personal branding, and use Instagram as a powerful business tool — covering profile optimisation, content strategies that drive reach and engagement, storytelling techniques, and audience-building approaches.

Participants gained actionable insights on creating content that reflects expertise, builds credibility, and converts attention into meaningful business outcomes — empowering them to build a sustainable and authentic Instagram presence in today’s competitive digital landscape.